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Secure the best Apple Watch Black Friday deals in 2024 – early access to savings

Updated on 6 November 2024

As Black Friday 2024 approaches, savvy shoppers are already planning how to snag the best deals. If an Apple Watch is on your wishlist, you're in luck – this year's sales are expected to bring fantastic discounts across all models. But do you need to wait until November?

What Apple Watch Black Friday deals can you expect?

Based on previous years, Apple Watch Black Friday discounts can range from 10% to 30%, with some of the best savings appearing on older models, like the Series 7 and Apple Watch SE. 

Retailers such as John Lewis, Amazon, and Currys have historically offered competitive deals, and 2024 should be no different. Judging from last year, you can expect this year as well a drop in price around £90 for the Ultra and SE series and much less, close to £20-25 for the Series 9.

However, don't overlook the power of refurbished options. At Back Market, you can find excellent deals on a range of Apple Watches, offering savings of up to 50% year-round, with Black Friday pushing those prices even lower.

To give you a head start on your Black Friday shopping, here's a breakdown of current Apple Watch prices:

Apple Watch Model

Back Market Price (starting from)

Competitor Price (Average)

Savings 🤑

Apple Watch Series 8

£204

£259

£55 (-21%)

Apple Watch Series 9

£283

£349

£66 (-19%)

Apple Watch Series SE (2022)

£167

£249

£82 (-33%)

Apple Watch Ultra

£414

£537

£123 (-23%)

Apple Watch Ultra 2

£569

£649

£80 (-12%)

Prices are based on availability as of 01/11/2024 and subject to change.

Is Black Friday the best time to buy an Apple Watch?

While Black Friday is often promoted as the ultimate shopping event, it’s not necessarily the only time to find great deals. In fact, data from websites like idealo shows that prices for Apple Watches tend to fluctuate throughout the year, with similar discounts available during clearance sales, summer promotions, and other key shopping events. More specifically, April and August are months to get a great deal. 

Back Market offers savings all year round, often comparable to or even better than Apple Watch Black Friday deals. Our refurbished Apple Watches provide excellent value, and they’re sometimes up to 50% cheaper than buying new. Plus, you get the peace of mind that comes with a 12-month warranty and a 30-day return policy, allowing you to shop confidently without the typical Black Friday rush.

apple watch series 9 price history from idealo.co.uk

Should you buy an Apple Watch on Black Friday?

Black Friday shopping can be intense – from setting alarms for flash sales to the fear of missing out on a deal. But is it worth the stress? If you're looking for a stress-free, year-round option, Back Market has you covered. Refurbished smartwatches at Back Market are available at great prices any time of the year, so there's no need to scramble for Apple Watch Black Friday bargains.

And remember, you don’t always need to buy the latest model. Whether you're in the market for a replacement Apple Watch or simply looking for a smart purchase, opting for a refurbished model is not only more cost-effective but also eco-friendly. You'll reduce your carbon footprint while saving money – it's a win-win.

Want the best deals on Black Friday? Think Back Market
Garmin Black Friday deals guide

Which Apple Watch model is right for you?

With so many models available, it can be tricky to choose the right Apple Watch for your needs. Here are our insights to help you decide:
  • apple-watch-4-image

    Apple Watch Series 4

    Launch date: 2018
    Size: 40mm, 44mm
    Material: aluminium, stainless steel
    Chip: S4 with 64-bit dual-core processor
    Water resistance: 50 meters
    Display: LTPO OLED Retina display with Force Touch (1000 nits)
    Battery life: Up to 18 hours
  • apple-watch-5-image

    Apple Watch Series 5

    Launch date: 2019
    Size: 40mm, 44mm
    Material: aluminium, stainless steel, titanium, ceramic
    Chip: S5 SiP with 64-bit dual-core processor
    Water resistance: 50 meters
    Display: Always-On Retina LTPO OLED display with Force Touch (1000 nits)
    Battery life: Up to 18 hours
  • apple-watch-6-image

    Apple Watch Series 6

    Launch date: 2020
    Size: 40mm, 44mm
    Material: aluminium, stainless steel, titanium
    Chip: S6 SiP with 64-bit dual-core processor
    Water resistance: 50 meters
    Display: Always-On Retina LTPO OLED display (1000 nits)
    Battery life: Up to 18 hours
  • apple-watch-7-image

    Apple Watch Series 7

    Launch date: 2021
    Size: 41mm, 45mm
    Material: aluminium, stainless steel, titanium
    Chip: S7 with 64-bit dual-core processor
    Water resistance: 50 meters
    Display: Always-On Retina LTPO OLED display (1000 nits)
    Battery life: Up to 18 hours
  • apple-watch-8-image

    Apple Watch Series 8

    Launch date: 2022
    Size: 41mm, 45mm
    Material: aluminium, stainless steel,
    Chip: S8 SiP with 64-bit dual-core processor
    Water resistance: 50 meters
    Display: Always-On Retina LTPO OLED display (1000 nits)
    Battery life: Up to 18 hours
  • apple-watch-9-image

    Apple Watch Series 9

    Launch date: 2023
    Size: 41mm, 45mm
    Material: aluminium, stainless steel
    Chip: S9 SiP with 64‑bit dual‑core processor
    Water resistance: 50 meters
    Display: Always-On Retina LTPO OLED display (2000 nits)
    Battery life: Up to 18 hours, 36 hours in Low Power Mode
  • apple-watch-se-mod-card-image

    Apple Watch Series SE (2022)

    Launch date: 2022
    Size: 40mm, 44mm
    Material: aluminium
    Chip: S8 SiP with 64‑bit dual-core processor
    Water resistance: 50 meters
    Display: Retina LTPO OLED display (1000 nits)
    Battery life: Up to 18 hours
  • apple-watch-ultra-mod-card-media

    Apple Watch Ultra (2022)

    Launch date: 2022
    Size: 49mm
    Material: Titanium
    Chip: S8 SiP with 64-bit dual-core processor
    Water resistance: 100 meters
    Display: LTPO2 OLED Always-On Retina display (3000 nits)
    Battery life: Up to 36 hours
  • apple-watch-ultra-2-mod-card

    Apple Watch Ultra 2

    Launch date: 2023
    Size: 49mm
    Material: titanium
    Chip: S9 SiP with 64‑bit dual-core processor
    Water resistance: 100 meters
    Display: Always-On Retina LTPO2 OLED display (3000 nits)
    Battery life: Up to 36 hours, 72 hours in Low Power Mode

With so many models available, it can be tricky to choose the right Apple Watch for your needs. Here are our insights to help you decide:

Apple Watch Series 9 vs Series 10: The Series 9 is still a powerhouse with its fast processing speeds and excellent health-tracking features. If you’re looking for something more affordable, the Series 9 is a great choice, but the Series 10 offers marginal improvements, especially in battery life and display brightness.

Watch Ultra 1 vs Ultra 2: The Ultra 2 builds on the rugged durability of the Ultra 1, adding enhanced GPS accuracy for more precise tracking in remote areas and an improved water-resistance rating, making it even more reliable for extreme outdoor activities. For adventure lovers and outdoor enthusiasts, gift the Apple Watch Ultra 2 this Black Friday.

Apple Watch Series 4 to Series 6 and SE models: The Apple Watch Series 4, Series 6, and SE models offer varying features for different users. The Series 4 delivers solid fitness tracking and notifications, perfect for those who don't need advanced health tools. The Series 6 adds premium features like blood oxygen monitoring and an ECG app for proactive health management. The SE model, offering core features like heart rate tracking and activity rings, provides the best value for casual users who want a reliable smartwatch without the higher price tag.

Take the stress out of Black Friday shopping
Fitbit Black Friday guide

Is Black Friday worth it for Apple Watches?

While it no doubt brings excellent discounts, it's not the only time to save big on Apple Watches. Hoping to save big on an Apple Watch SE on Black Friday? Be aware that some retailers inflate prices in the lead-up to the big event, making the discounts seem larger than they are. At Back Market, you can enjoy competitive prices year-round, so there’s no need to wait for a single day in November to secure a great deal.

Shopping with Back Market means you’re getting refurbished devices that are as good as new, with the added benefits of reducing e-waste and enjoying discounts of up to 50% off. Plus, all our devices come with a 1-year warranty and a 30-day returns policy, ensuring that you can shop with confidence.

FAQs about Black Friday Apple Watch deals

Should I wait for Black Friday to buy an Apple Watch?

While Black Friday offers good deals, Back Market's year-round savings mean you don’t need to wait for November to score a great deal.

How much do Apple Watches typically drop in price on Black Friday?

You can expect discounts between 10% and 30%, but you may find better deals on refurbished models at Back Market throughout the year.

What are the benefits of buying a refurbished Apple Watch?

Refurbished Apple Watches offer the same performance as new devices but at a fraction of the price. Plus, buying refurbished is better for the environment!

Shop our Apple Watch Black Friday deals

Up to 50% off and more (everyday!)
working-out-with-apple-watch
Apple Watch Series 4
Apple Watch Series 5
Apple Watch Series 6
Apple Watch Series 7
Apple Watch Series 8
Apple Watch Series 9
Apple Watch Series SE (2020)
Apple Watch Series SE (2022)
Apple Watch Ultra (2022)
Apple Watch Ultra 2 (2023)
Haziq

Written by HaziqTech Expert for Back Market UK, Ireland & Australia

When not fighting the good fight for environmental sustainability, Haziq loves making reviews of everything and anything tech-related.

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